WIN the Miracle Blow Dry collection by It's A 10, worth over £100

We have four sets to give away with 5 fabulous products in each - so that’s Great Hair Days guaranteed!

Well, we are truly blown away by these products and we are pretty certain you will be too. It’s become a bit of a beauty speak cliché but they really do make you look as if you’ve had a salon blow-dry - and it lasts! Not entirely surprising since Carolyn Aronson, the founder of It's A 10 haircare, was a hairdresser.

We had a real life meeting with lovely Carolyn recently (a WOW! moment, these days) at the UK launch of these elegant turquoise-packaged products (lovely on the bathroom shelf, btw). She explained that the origin of the range came from her ‘20 years standing behind the chair, looking at clients’ hair and then looking for products that didn't exist…’. Which is why she created It's A 10. (The ‘10’ refers to the 10 benefits you can expect from each product.)

Several of those original formulations won Beauty Bible Awards (and many others) but we think these are the best ever (and we featured it as our ‘Fab Find of the Week’, here). Sarah who’s been confined to Dorset barracks with the ‘super-cold’ (not much super but a lot of cold…) decided to cheer herself up by washing and styling her hair rather late the other night. She’d been trialling some products which really didn't suit her coloured layered mop so wasn't very optimistic. But how wrong – and how very happy – can you be?

‘Despite my horrid lurgy, my hair looked so amazing I almost wanted to get dressed up and go to a party. Glossy, super-bouncy, holding a wave and flickies just like I love. Simply beautiful and really cheered me up.’

And Jo is currently ‘lugging It’s A 10 products to the hairdresser because these honestly deliver a longer-lasting blow-dry than most I’ve tried, without looking at all stiff or static. Lots of lovely movement and the nicest fresh scent.’

From our personal experience we can’t recommend this ‘look great feel great’ haircare more highly. As Jo says, ‘ we give it 11…’. And Sarah’s niece is a huge fan of these products for transforming her very thick mane from dry, dull and coarse-looking to soft, shiny and manageable.

We have four It's A 10 Miracle Blow Dry Collections to give away, each worth £103 in total:

Miracle Blow Dry Glossing Shampoo (normally £21 for 295ml)

Miracle Blow Dry Glossing Glaze Conditioner (£21 for 295ml)

Blow Dry Glossing Leave in (£20 for 120ml)

Miracle Styling Balm £20 for 148ml

Miracle Blow Dry Texture Spray £21 for 283ml

For a chance of winning an It’s A 10 Miracle Blow Dry Collection, simply complete the form below. For more information and to order online, click on the product names. You can follow the brand on Instagram @itsa10haircare.

THIS PRIZE DRAW WILL CLOSE ON WEDNESDAY 24th NOVEMBER 2021

NB Winners are chosen via a random number generator and there is no cash alternative to this prize. Prize draws are open to residents of England, Scotland and Wales.