3INA The 24H Foundation

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Weโ€™ve been rather taken with a few of the products sent to us lately by 3INA, whose tag line is Cruelty-Free/Made in Europe/Vegan โ€“ because as they put it, โ€˜it's cool to be kind.โ€™

This came into its own before Christmas, when we were definitely w-a-y too busy to touch up our make-up. But it performed so well, weโ€™ve invited it to stick around.

Itโ€™s definitely not a moisturising foundation โ€“ which is why it doesnโ€™t slide off the face. Best suited to normal-to-combination skins, perhaps โ€“ though with plenty of moisturiser underneath, on our rather drier skins.

But once in place, it offers medium coverage that truly goes the distance โ€“ and you can build to a full, silky finish, without looking cake-y or mask-like.

As always: you need your best possible match โ€“ but with a very commendable 26 shades to choose from, weโ€™re pretty sure youโ€™ll find one of those.

Definitely a marathon runner of a base, rather than a sprinter. And we suggest you might like to check out more of the 3INA range, too โ€“ because weโ€™re impressed. (Just donโ€™t be put off by the fact that most of the females featured on their website would probably have to show ID to buy a drink. Thereโ€™s plenty here for older faces!)

ยฃ24.95 โ€“ buy here