Bourjois Rouge Edition

Bourjois. Brilliant, 'beauty steal' brand Bourjois!

They've long been one of our favourite affordable brands, and have hit the mark once again with this fabulous Rouge Edition lipstick collection.  Dreamily creamy and with a semi-gloss finish, the smooth formula features orchid blossom extract to hydrate lips for 10 hours. (Now, we haven't measured that precisely, but we can attest to the lasting comfort factor.)

The shades themselves, though, pack a real punch:  from classic pillarbox red (you could wear this with no other make-up and make a serious statement) through to a very Beauty Bible-esque hot pink, you're spoiled for choice with 17 shades.

We're especially loving deep nude-rose Rose Millésime (which has the teensiest, weensiest hint of gold shimmer) and - for a more daring mood - Violine Strauss, a deep plum which is also shot slightly with gold, thus avoiding a goth-y, matte mouth.

Bourjois, we really do love you.  Mwah, mwah!

UK readers find Bourjois Rouge Edition at www.boots.com/£7.99 - buy here (launching in Ireland in March 2013)